"You never know where you'll find inspiration. On a hike? On the way to the airport? There is no roadmap for what we're building, so we search far and wide for answers."

-Jesse, CO (39)

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I-70 at 5am

The moment when we conceived of our "collections" as the center for discussion. 

 

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Hiking chautauqua

A hiking meeting with an advisor, discussing ideas for who might want tactac most.

 

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Office Hangout

That moment when we finally found our new name by telling stories of when we used to shop together.